
SEOUL, SOUTH KOREA—Samsung has taken a major step in the AI race, announcing the launch of the first-ever Perplexity AI-powered TV application, a move that fundamentally changes how users interact with their home entertainment systems.
The new app is available immediately on all 2025 Samsung Smart TVs and is designed to turn the television from a passive screen into an intuitive, super-smart conversational hub.
The Details: AI Search on Your Big Screen
The Perplexity TV App integrates directly into Samsung’s Vision AI Companion platform, which was unveiled at IFA 2025. Perplexity—an AI-powered “answer engine” that sources information from credible sources in real time—enables a new range of conversational and visual intelligence:
- Real-Time Answers: Users can activate the app via voice command (using the smarter Bixby assistant or the dedicated AI Button on the remote) or use an onscreen/USB keyboard. You can ask for anything from planning a trip and finding recipes to researching actors or creating a fantasy sports lineup.
- Visualized Results: Results are presented as high-quality, glanceable cards optimized specifically for the large TV screen, moving beyond simple text-only responses.
- Wider Availability: The app is currently available on all 2025 Samsung TV models (including Neo QLED, OLED, and QLED) and will roll out via an OS upgrade to 2024 and 2023 models later this year.
Free Perplexity Pro Access
To accelerate adoption and showcase the new capabilities, Samsung and Perplexity are offering a massive added bonus:
- Bonus Offer: All users who download the Perplexity TV App will receive a free 12-month subscription to Perplexity Pro.
- How to Redeem: Users can redeem the offer by scanning a QR code that appears upon launching the app for the first time.
The Pro subscription grants users access to advanced AI features, including models like GPT-5 and Claude Sonnet 4.5, and the ability to use Research Mode for in-depth report generation.
Conclusion
The launch of the Perplexity AI TV App is a powerful demonstration of Samsung’s commitment to making AI the core of its customer experience. By bringing a leading generative AI search engine directly to the world’s most popular television brand, Samsung is redefining home entertainment and productivity. This strategic partnership, which follows earlier integrations of features like Microsoft Copilot into Samsung devices, places the company squarely at the forefront of the smart home technology race.
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Disclaimer
The details regarding the app’s availability (2025 TVs now, older models later) and the free 12-month Perplexity Pro subscription are based on official announcements from Samsung Electronics (https://www.samsung.com/us/) and Perplexity. The functionality of the AI is subject to its terms and conditions, and accuracy is not guaranteed. Users must accept terms and allow microphone access to use the voice feature.
Official Website Links:
- Samsung Newsroom (Vision AI): https://news.samsung.com/us/
- Perplexity AI: https://www.perplexity.ai/